LOS ANGELES, CA – Atar Capital today announced the promotion of Ammar Misto to Vice President. In his new role, Misto will take on an expanded role with the firm, which serves as a testament to his exceptional skills and contributions to the firm.
As Vice President, Misto will lead internal operations for the business development team and continue to play a key role in supporting the daily activities of the firm. He will also provide strategic counsel to the senior leadership team regarding deal origination, evaluation, and qualification for new acquisition opportunities.
“As we continue to navigate the evolving investment landscape, Ammar will play a pivotal role in shaping the future of Atar Capital. We are confident in his ability to foster growth initiatives to ensure that we remain at the forefront of strategic business development,” said Cyrus Nikou, Founder and Managing Partner at Atar Capital. “Ammar’s dedication to excellence will undoubtedly help in accelerating Atar’s overall business goals.”
Previously, Misto served as Associate and Senior Associate at Atar Capital. Prior to joining the firm, Misto held positions at Avitas Wealth Management, spearheading the raise of the firm’s inaugural fund of funds and Harvey & Company, where he focused on buy-side mandates across the Industrial sector. Ammar holds a B.A. in Economics and Organizational Studies from Pitzer College, a member of the Claremont Colleges.
About Atar Capital
Atar Capital is a global private investment firm that benefits from 80 years of combined buy-out, investing and portfolio company management experience. The firm’s principals have collectively completed over 90 private equity transactions across eighteen countries worldwide.
Atar Capital invests in both performing and underperforming lower middle market businesses that exhibit potential for revitalization, operational performance improvement, and growth. The firm specializes in corporate divestitures, complex carve-outs, and turn-around situations across a wide range of industries and geographic markets, with a focus on North America and Western Europe.
Headquartered in Los Angeles, Atar Capital’s best-in-class business development, M&A and operations capabilities enable its portfolio companies to unlock their full potential. For more information, visit www.atarcapital.com.